Our Story

North Fork Jewelry Design creates thoughtfully crafted jewelry for women who believe beauty doesn't have to be complicated. 

North Fork Jewelry Design is based in the heart of Appalachia - rural West Virginia.  This place is defined not simply by its challenges, but by the strength, creativity, resilience and deep sense of community of the people who call it home. 

We believe some of Appalachia's greatest resources are found in its people.  Throughout rural West Virginia, talented women possess creativity, determination, and extraordinary capacity to build meaningful futures for themselves and their families.  Yet, opportunities to turn those talents into sustainable careers can be limited. 

As North Fork Jewelry Design grows, we are intentionally building a company that invests in that potential.  Our vision is to create meaningful opportunities for women in rural West Virginia through jewelry craftsmanship, creative entrepreneurship, and the development of skills that can open doors to lasting economic opportunity.  

We don't see the women of Appalachia as people who need to be rescued.  We see women worth investing in - women with talent, ideas, ambition and stories of their own.  

Together, we are creating a company of which we can all be proud. We believe that when a woman is given the opportunity to use her talents and build a meaningful career, the impact can reach far beyond her own life.  It can strengthen families, enrich communities and create possibilities for the next generation. 

This is the future we hope to help build - one opportunity, one woman, and one beautifully handcrafted piece of jewelry at a time.  

                                       

North Fork Jewelry Design founder Tina Rush was born and raised in a small town in northern West Virginia.  While she spent many years of her adult life in coastal South Carolina, the mountains called her home over a decade ago.  Since then, she has worked hard to promote the positive aspects of West Virginia.  She has volunteered her time to many community projects and serves on several non-profit organizations' board of directors.  Her passion projects benefit animals, children and women.  

Every piece of jewelry we create is an invitation to celebrate who you are, where you've been, and who you're becoming.  And every time you choose North Fork Jewelry Design, you become part of a story being handcrafted right here in West Virginia.  

Beautifully made.  Meaningfully Built.